[book] The Starbucks Experience

C.A.F.E Practices
-Openining up its books so that Starbucks can see how it pays its providers, all the way down to the coffee picker.
-Working with Starbucks to develop environmentally friendly practices, such as decrease pesticide use and lower water consumption.
-Constantly improving the living conditions for its laborers
-Maintaining a high level of product quality.

"Does it have to give incentives so that its suppliers focus on the environment and on better social conditions for their workers? As a matter of practicality, it doesn't, But Starbucks has chosen to go beyond being just a coffee purchaser." (The Starbucks Experience, pg160)

스타벅스에 기업윤리가 있듯이, 나에게도 개인윤리가 필요하다.